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With humble, home-baked beginnings in 1917, the Girl Scout Cookie Program is the largest girl-run business in the world. With troops earning up to $1 per box sold, the cookie sale is currently the #1 fundraiser for both Troops and Council. Below are resources, information and dates to make both the physical and virtual sides of your cookie sale a success!
Mandatory training for Troop Cookie Managers is held in early January. Cookie sales start mid-to-late January with pre-orders and online sales. The cases of cookies typically arrive over Presidents’ Day weekend for Troop Cookie Managers to pick up and distribute to scouts. Additional sales continue through the middle of March. Booths at local businesses begin the first weekend of March, and continue through the third weekend. The rewards earned by scouts typically arrive in May for distribution. Printable Copy
A volunteer from each troop serves as the Troop Product Manager (TRPM), and works closely with the Service Unit's Product Manager (SUPM), to coordinate sales for the scouts in the troop. Training is usually during the first week of January.
Responsibilities include holding a parent meeting, ordering the troop's cookies, selecting booth sites, assigning girls to the booth sales, collecting all monies, reordering cookies, balancing out the sale, ordering rewards, and distributing cookie rewards. This sounds like a lot, but you will have a lot of support from the SUPM. While there must be only one TRPM, they can have a team of troop volunteers who can help share the workload. Some examples of responsibilities delegated could be banking, cookie pickups, booth site selection/management or record keeping.
A TRPM also needs a vehicle to pick up cookies, space to store cookies, some computer skills, good managing and organizing skills, and a ton of patience. To run an organized and productive cookie sale, a TRPM could find themselves needing to work on cookies almost every day from late January through the first of April.
Cookie Sale communication from the Service Unit is done primarily through email, as well as in person at our Volunteer Meetings in October and November. At the meetings, we make sure to confirm who will fill the role, and how best to communicate with them.
GSWW's Resources for Troop Volunteers will guide you to Troop Product Manager training and the financial forms needed for the troop's sales.
eBudde is Little Brownie Baker's application for ordering cookies, booth site selection, recording sales, ...
Little Brownie Baker's themed graphics are a great resource for your troop's cookie marketing campaign.
GSUSA has marketing tools and selling tips to provide to families, including printables for door hangers, thank you cards, pins and badges, and guides related to the sale.
Our Service Unit Product Manager is the Troop Product Manager's first point of contact, for all questions and concern throughout the year.
We have pooled together these documents and links to support your troop and IRM cookie sales. This is not an exhaustive list, if you feel something is missing, let us know!
The digital cookie platform used by GSUSA has become an invaluable resource for scouts to further their cookie sales goals and extend their area of influence. This resource helps families who need to stay socially distant as well as give another tool to reach those customers who are geographically distant.
Download the PDF's through the link below for a copy with functioning links.
There are only two companies that provide cookies for the Girl Scout cookie sale country wide, Little Brownie Bakers and ABC Smart Cookies, each with their own (very similar) recipes. They even name the cookies differently! Our baker is Little Brownie Bakers and they provide a number of sales resources on their website, including graphics for social media, cookie flyers and banners.
Booth Scheduler: A feature in eBudde that allows troops to select council booth sites and/or request a My Sale/Troop Booth.
Booth/Site Sales: Local business or location that has provided prior approval for Girl Scouts to sell cookies at their site.
Cookie Dough: A prepaid MasterCard issued by KeyBank through GSWW. Can be used for GS purposes like membership, camp, programs or events, merchandise. Scouts can earn Cookie Dough starting at 450 packages if they don’t want a prize.
Cookie Warehouse: Location where the Initial order is picked up. After initial pickup you pick up at the SU Cupboard.
Council Cupboard: Location coordinated by GSWW where an SU cupboard can pick up additional cookies.
Digital Cookie (DOC): Online system that allows each GS to set up a storefront to accept orders from customers for In-Person Delivery, In-Hand Payment, Direct Ship, or Donation.
eBudde: Web based program hosted and created by LBB – solely for managing cookie sale operations. Inventory and rewards online management system for the cookie program. A one-stop resource for all cookie ordering, rewards and reporting.
In-Hand DOC Payment: A credit card payment processed in the DOC app, available 2/16 – 3/17, when the GS has cookies available to hand to the customer at time of order.
In-Person Delivery: Delivery option on Digital Cookie from 1/19 – 3/17 where customers purchase online and the Girl Scout delivers the order.
LLB (Little Brownie): Little Brownie is a licensed baker of the Girl Scout Cookie Program® who supplies Girl Scout Cookies® that are loved by millions and baked with one purpose — to help today’s girls grow to become the powerful entrepreneurs and change-makers of tomorrow.
Metro Sales: Booth sites coordinated by the product program team for Cadettes, Seniors and Ambassadors in the downtown metro area of Seattle.
My Sale/Troop Booth: A personal booth site for a specific troop or GS that has been approved by the SUPM in eBudde.
OpC (Operation Cookie): Giving Back to Our Military – Customers buy Girl Scout Cookies that get donated to US military personnel! Donated cookies go to military bases and the Puget Sound United Services Organization to distribute to all branches of the military.
SU Cupboard: Location managed by SUPM, typically their house.
SUPM: Service Unit Product Manager - Cookie and Fall Product Sales have different people filling these roles.
TGOC (Troop Gift of Caring): Troop sponsored donation program to donate cookies to a local non-profit organization selected by the troop. Girls have chosen fire stations, military personnel, shelters, veterans and many other organizations in their communities.
TRPM: Troop Product Manager – Volunteer who manages a troop cookie program participation and is first contact for family questions.
Promise Orders: Orders taken prior to cookies being in-hand. These are part of what makes up the initial order.
Our Service Unit Cookie Manager would love to hear from troops to help better understand your experience during the cookie season, and help us to understand what went well and what could have gone better. Feedback is welcome any time of the year.